How Does the Body Adapt to Exercise?

The process of adaptation due to stress is known as General Adaptation Syndrome (GAS).
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How to Run an Inclusive Fitness Business Matters and Why It Matters

Inclusivity is imperative for today's fitness businesses -- not just because it's the right thing to do, but also because of its potential to support member recruitment and retention. Learn more about the importance of inclusivity, along with tips for becoming a more inclusive fitness business.
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Finally Some Good News for the Fitness Industry

While all industries have been impacted by COVID-19, the fitness industry has born the brunt of it. Now comes research from Norway saying that health clubs aren’t at heightened risk for spreading the virus as long as they adhere to health and safety protocols.
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Women in Fitness Weigh in: Gaining an Edge in a Male-Dominated Industry

While many people think of the fitness industry as the domain of men, women are increasingly taking on leadership roles with great success.
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Franchise Fitness Businesses Success Stories: What All Fitness Business Owners Can Learn from Them

The fitness industry landscape is intensely competitive. If you're looking for advice on how to navigate the challenges, there's no better place to look than at success stories like the leaders of F45, Pure Barre, and Orangetheory.
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Joining IHRSA in Spreading a Valuable Message

As the US continues to managed the Covid-19 pandemic, many health clubs and other fitness businesses are trying to navigate the path forward. An important message from the IHRSA is aimed at supporting them in reopening and recovering.
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Should Your Gym Have a Silver Sneakers Program?

Exercise has many proven physical, mental, and social benefits for older adults. Welcoming them into your gym through participation in this health and fitness program can be a win-win for seniors and fitness businesses alike.
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World Wellness Weekend 2020: A Wrap-up

All fitness businesses share a common objective of helping people achieve wellness through fitness activities. September's World Wellness Weekend offers an ideal opportunity for health clubs and other fitness businesses to reach more people with their programs and services.
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Are Workout Pods the Future of Fitness?

Fitness businesses continue to turn to new ideas to stay afloat in today's social distancing era. One increasingly popular trend? Workout pods.
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