Having a website is one thing. Having an effective website that's designed to sell is another. These five questions can help fitness business owners assess whether their websites are working as hard as they should are to support member retention and recruitment.
Client consultations are an invaluable tool for fitness business professionals. These tips can help your fitness business team leverage initial client consultations and assessments into optimal results for your members.
Group exercise classes can be major member recruitment and retention tools, but which types of classes are gym-goers most interested in? Here's a closer look at the latest results of a survey investigating 2019's most popular forms of group exercise.
Overtraining syndrome can lead to frustrating declines in performance at the gym and can cause injuries. Education and awareness are everything when it comes to keeping your fitness business members and employees safe from OTS.