Running a Fitness Center in the Midst of a Pandemic

Whether your gym has already reopened or a reopening is on the horizon, adopting best practices for the post-COVID world can help keep your members safe while also providing critical peace of mind in uncertain times. Read More

fitness epoc afterburn June 5, 2020

Excess Post Exercise Oxygen Consumption – EPOC

The afterburn effect, also known as excess post-exercise oxygen consumption (EPOC), is when you have an increased quantity of calories burned after exercise (up to 72 hours after exercise). Exercise, especially high intensity interval training (HIIT), increases your muscles' demand for oxygen (VO2), which oxidizes carbohydrates and fats, producing the energy needed for movement.

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fitness business May 29, 2020

What All Fitness Businesses Should Know About Hiring Their Sales Team

The right sales team can make or break your fitness business. The takeaway is that learning how to find, hire, attract and keep the best people is a top priority for fitness business owners and managers.

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fitness business May 22, 2020

Do Video Games Hold the Secret to Fitness Business Success?

Think fitness and video games are mutually exclusive? Think again. Experts say fitness business owners have plenty to learn from the gaming industry and its community members.

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fitness business May 15, 2020

A Must-Read for Middle-Market Fitness Businesses

While the fitness industry is going strong, middle-market clubs face unique challenges. Learn more about the situation and outlook for today's mid-tier fitness businesses.

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fitness business May 8, 2020

Keeping Up with the Latest Cardio and Strength Equipment Trends

Fitness business owners must keep up with the latest equipment trends for member recruitment and retention. But they must also balance this endeavor with their own bottom line.

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member retention fitness business May 4, 2020

Five Things You Must Know Before Opening a Fitness Business

Thinking of opening up your own fitness business? The journey is an exhilarating one, but not without its share of potential pitfalls. The greater your awareness of these challenges, the better prepared you’ll be to overcome them.

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fitness business April 24, 2020

Is Rowing the Next Big Thing in the Fitness World?

Group rowing classes are one of the biggest trends happening in the fitness world right now. Here's what all fitness business owners need to know about this popular workout.

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fitness business April 17, 2020

A Must-Read for Fitness Businesses Looking to Motivate Their Members

Motivated members are engagement members, and engaged members are invaluable to member recruitment and retention. Learn more about what's motivating your fitness business members, along with tips for increasing motivation at your gym or health club.

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gym retention fitness business April 10, 2020

Is Your Fitness Business Maximizing Your Equipment Investment?

Buying the right equipment for your fitness business can make or break your bottom line. These three tips can help fitness business owners make the most advantageous purchasing decisions.

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