The Costly Misstep: Neglecting Existing Members in Fitness Studios

Discover why fitness studios spend more on acquiring new members than nurturing existing relationships. Explore the drawbacks of this approach and learn how balancing acquisition and retention can lead to long-term success in the fitness industry. Read More

member retention education July 19, 2023

The Power of Ongoing Learning: Elevating Fitness Trainers and Retaining Studio Members

This blog post aims to highlight the importance of ongoing education for fitness trainers, with a specific focus on the value of heart rate training.

heart rate monitoring member retention member engagement July 12, 2023

Unlocking the Secret to Member Loyalty: Heart Rate Training + Rewards

In this blog post, we'll delve into the exciting realm of heart rate training and rewards, exploring how these two elements can unlock the secret to member loyalty.

heart rate monitoring heart rate training member retention June 21, 2023

The Power of Heart Rate Training: Boosting Engagement and Retention in Boutique Fitness Studios

By incorporating heart rate monitoring into their classes and utilizing engagement tools like Accuro, boutique fitness studios can significantly enhance member experiences, drive motivation, and increase long-term retention.

gym retention member retention gamification July 21, 2022

Bearn Announces Innovative Partnership with Heart-Rate Technology Company, Accuro

Accuro, an Illinois based heart rate technology company has announced a unique integration with Bearn, an engagement engine that financially rewards users for a series of verified wellness behaviors.

club retention heart rate monitoring group exercise July 6, 2022

If you teach to it...they will come

Heart Rate Training technology, just like most technology, is only as useful and valuable as you allow it to be. Technology can change how your fitness business operates (and generates revenue), both positively and negatively.

heart rate monitoring group exercise heart rate training March 12, 2021

Implementing a profitable heart rate training program

Measuring heart rate in fitness, performance and therapeutic environments is a very powerful and critical tool for understanding training and recovery loads to safely and efficiently achieve health & fitness goals.

member retention fitness business May 4, 2020

Five Things You Must Know Before Opening a Fitness Business

Thinking of opening up your own fitness business? The journey is an exhilarating one, but not without its share of potential pitfalls. The greater your awareness of these challenges, the better prepared you’ll be to overcome them.

club retention gym retention member retention August 10, 2016

Increase Revenue & Retain Members with a Juice Bar

If you are looking for a new revenue stream for your fitness business, it may be time to hit the bar - the juice bar, that is.

club retention gym retention member retention July 11, 2016

3 Ideas to Keep Your Gym in Shape

It's that time again. You guessed it - time for a reality check. How is your fitness business really doing? If your revenue is so low your business checks are practically squeaking, or the most common thing you see in your gym is departing members' backs, it is time to whip your gym back into shape.