The 411 on Vibration Training

Fitness fads come and go, but not all of them are everything they’re cracked up to be. One fitness industry trend that’s picked up in popularity in recent years is whole-body vibration training (WBVT).
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Everything You've Always Wanted to Know About ClassPass

“Disruption” is one of the biggest buzzwords of our times, and the fitness business is far from exempt.
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Wellness Coaching: What Is It and Why It Matters

Wondering what wellness coaching is and whether your fitness business should be stepping up its wellness coaching game? Here’s a closer look at the trend.
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The 411 on Cold Water Immersion

Long a popular recovery tool for elite athletes, cold water immersion (CWI) is now one of the most buzzed about trends in the fitness industry. Wondering what it is and whether it’s right for your fitness business?
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Is Recovery Programming the Next Big Thing in Fitness?

From recovery-focused classes to designated recovery rooms, more fitness businesses are amping up their recovery-related programming.
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Are Your Members Using Your Mobile App?

Here’s a closer look at why mobile apps matter for fitness businesses, along with how to harness the full potential of your app through meaningful member use.
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The 24 Hour Key Card: Is It Right for Your Fitness Business?

Here’s a closer look at everything forward-thinking fitness business owners need to know about around-the-clock key card clubs.
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Customer Service: Why It's Everyone's Business

Here’s a closer look at why customer service matters so much, and why everyone on your fitness business team should make it their priority.
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What Are Net Promoters and Why Your Gym Needs Them

When fitness business owners think about needs, they often think about member recruitment and retention numbers.
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