Increase Revenue & Retain Members with a Juice Bar

If you are looking for a new revenue stream for your fitness business, it may be time to hit the bar - the juice bar, that is. Read More

heart rate monitoring heart rate training weight loss August 8, 2016

How to Utilize Heart Rate Training to Lose Weight

You can achieve your weight loss goals with more effective workouts. You do not need to workout harder to achieve maximum results. Instead, workout smarter. Locate your personal fat-burning zone to improve the effectiveness of your workout. Burn additional fat when optimizing your workout with heart rate training.

heart rate monitoring heart rate training hiit training August 5, 2016

What role does a Heart Rate Monitor play in HIIT Training?

Engaging in a high intensity interval training (HIIT) routine is all about packing as much focused exercise in a short amount of time to get the maximum benefits.

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What is Heart Rate Training? Why Should You Do It?

If you have taken the first step into exercise as a lifestyle, you have broken through the biggest hurdle that separates you from your fitness goals. However, you must continue to improve, and there is plenty of technology that will help you do just that.

health club marketing fitness business stress relief August 3, 2016

Selling Exercise For Stress Relief

The human body is a fascinating thing. On the one hand, we need stress to stay sharp and maintain physical health and mental focus. On the other hand, too much stress causes the opposite effect, namely, physical, mental, and emotional decline.

gym marketing fitness centers July 27, 2016

Leverage the Pokémon Go Craze to Build Your Fitness Business

Unless you have been hiding under a rock lately, you have likely heard about, or even played, Pokémon Go. Come to think of it, even if you have been hiding under a rock, you may have noticed a lot more foot traffic around your rock than usual, with Pokémon Go players getting out and about in record numbers to play the popular game.

gym marketing fitness centers July 20, 2016

Transform Your Fitness Business with Transformation Programs

In the realm of health club marketing, there are very few things you can do to generate more excitement for your gym than offering transformation programs. Why is that the case?

club retention gym retention member retention July 11, 2016

3 Ideas to Keep Your Gym in Shape

It's that time again. You guessed it - time for a reality check. How is your fitness business really doing? If your revenue is so low your business checks are practically squeaking, or the most common thing you see in your gym is departing members' backs, it is time to whip your gym back into shape.

fitness business business operations revenue growth July 5, 2016

3 Ways the AccuroFit System Can Help Your Fitness Business Revenue Grow

Competition in the fitness industry is fierce. Since you opened your fitness center, you may have noticed several competitors springing up seemingly out of nowhere. However, according to Expansion Capital Group, four out of five gyms go out of business in their first year, and 16 out of 17 close their doors within eight years.

fitness industry fitness center business plan fitness business June 27, 2016

How Will Your Gym Manage Gender Identification Issues?

The fitness industry is facing an increasingly complex set of issues. In times past, managing risk for your fitness club largely entailed making sure that safety measures were in place to prevent injury to your employees and club members. While that is still a valid aspect of risk management, there are other risk factors which must be taken into account today.

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